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NBA coaches lace up for league-wide campaign supporting autism awareness through footwear

Utah Jazz assistant coach Scott Morrison has organized a league-wide campaign for NBA head coaches to wear custom shoes in support of autism awareness Utah Jazz assistant coach Scott Morrison has led a league-wide campaign for NBA head coaches to wear custom shoes in support of autism awareness and acceptance throughout April. The campaign, which began on April 2 at the Delta Center, includes head coaches from across the NBA wearing Nike Air Force 1 07s. The shoes were customized locally at JSM 801 Customs and each pair has been painted with each NBA team's colors and a rainbow infinity symbol representing the neurodiversity paradigm. The sneakers will be autographed by the coaches and auctioned off, with proceeds benefiting the To the Max Foundation.

NBA coaches lace up for league-wide campaign supporting autism awareness through footwear

ที่ตีพิมพ์ : 4 อาทิตย์ที่แล้ว โดย https://www.facebook.com/KUTV2News/, KUTV, Matthew Jacobson ใน Sports Health

Utah Jazz assistant coach Scott Morrison has organized a league-wide campaign for NBA head coaches to wear custom shoes in support of autism awareness and acceptance throughout April.

The campaign kicked off at the Delta Center on April 2 -- World Autism Day.

Morrison, whose 4-year-old son Max was diagnosed with autism in 2022, has garnered support from head coaches across the NBA, who will wear the Nike Air Force 1 07s through April 7.

The shoes were all customized locally at Salt Lake City-based design studio JSM 801 Customs.

"Each pair has been painted with each NBA team’s colors and a rainbow infinity symbol," according to a Jazz statement.

The symbol represents the neurodiversity paradigm, which encourages people and entities to be mindful about about neurodiversity in their interactions with everyone.

It is also featured in the logo for the To the Max Foundation, a nonprofit founded by Morrison and his wife, Susanne.

"This show of support for the autistic community by NBA teams and coaches is remarkable," Morrison said in a statement. “We are blessed to be in a position to spread a positive message of understanding, and we’re grateful to the Jazz for supporting our efforts to generate acceptance for autistic individuals. Our family will continue to do what we can to generate resources for individuals with autism who deserve our support on the journey to reaching their full potential.”

The Jazz hosted Autism Acceptance Night during their game against the Cleveland Cavaliers at Delta Center on Tuesday, where Jazz head coach Will Hardy premiered the shoes, which he'll also wear April 7 when the team plays the Golden State Warriors.

After the week-long campaign, the shoes will be autographed by the coaches and auctioned off, with proceeds benefiting the To the Max Foundation to support individuals with autism and their families.

The Jazz have previously taken steps to support individuals with sensory issues, including certifying Delta Center as a KultureCity Sensory Inclusive Venue this year, providing staff with specialized training on supporting guests with sensory issues.


หัวข้อ: Basketball, NBA

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